Should I hire a Local SEO Consultant or do it myself?
Using a reputable local SEO consultant or consulting firm will save you a lot of time and energy. These experts specialize in local SEO. Hence with a consultant, you should expect them to improve your ranking. They will be more efficient and reach a wider audience faster than you. Read on to learn more!
All you need to know about Structured Data, Schema, SERPs, Rich Knowledge Boxes, Snippets and more
The term ‘structured data’ has gained a lot of traction recently. This article will give you the basics of structured data, what it is, who is behind it. Why it is essential for SEO. You will have the knowledge needed to enhance and improve your SERPs that impact search engine marketing results.
How to make a successful blog – 8 helpful Tips for first time bloggers
Writing a helpful blog post doesn’t have to be difficult. If you manage to get the balance right then, you’ll continue to reap the rewards for the months and years to come. Following our tips on how to make a successful blog is a good start if you want to be as helpful as possible, but ultimately it’s your readers who have the final say.
Restaurant marketing Ideas, Reviews and 12 Tips to guide your SEM campaign
Restaurant marketing is similar to any other businesses, but there are two significant players, Yelp and Google, and they are dominating the industry.
Here are 12 restaurant marketing tips and advice to help seize the top spots in search engines and customer review websites.
Hey Google: advance structured data
During the Google I/O conference in May 2013, Amit Singhal, presented on the future of search, explaining that “a search engine’s three primary functions will need to evolve and that search will need to answer, converse, and anticipate.”[1] Although Mr. Singhal no longer works at Google, these concepts still drive the company’s vision of its […]
10 Tips on Hiring SEO Consultants for Your Law Firm
If you own a law firm and are looking for SEO consultants, this article will give you a broad overview of SEO strategy and implementation. To make it an easy read we have outlined ten points including advice on search engine optimization (SEO), blogging and reputation management to squash or mute those negative reviews.
Will the Lighthouse accessibility audit tool help make the web more accessible?
Google has a history of rewarding those who use its products. Most noteworthy Google has publicly recognized that performance is a ranking factor. This change has given a push to mobile-friendly sites and those that have a fast download speed. Hence web designers that use Google’s PageSpeed Insights and Mobile Friendly Tests can improve a website’s rank in search results. Maybe we will see the same happening with the accessibility audit tool. Read this article to learn why.
Should I create more than one Facebook page?
Many business owners ask if it makes sense to create more than one page on Facebook. You’d think that once you are done creating a Facebook page, you can get to the business of social media marketing. Well, yes and no. Depending on your business and background, you may want to consider creating another page. Read and learn why.
SEO Secret of the day: Accessibility in web design can help SEO
This article makes a strong business case for accessibility in web design. In fact, it is becoming one of our favorite SEO strategies. Read on and learn why!
Marketing Like a Pro on a Shoestring Budget
Large companies are deploying social media marketing campaigns supported by digital advertising, or they’re hiring marketing agencies to do the work for them. For smaller companies, or for individuals and self-employed workers who are trying to cut through the noise, it can all seem a little daunting.
But there’s good news: you don’t need to spend a fortune to do marketing like a professional. In fact, marketing is more about strategy and engagement than flat out spending, and it’s often those with the smallest budgets who can outmaneuver the big spenders and who get the biggest and best results. Read our blog post to learn how.