Hey Google: advance structured data
During the Google I/O conference in May 2013, Amit Singhal, presented on the future of search, explaining that “a search engine’s three primary functions will need to evolve and that search will need to answer, converse, and anticipate.”[1] Although Mr. Singhal no longer works at Google, these concepts still drive the company’s vision of its […]
10 Tips on Hiring SEO Consultants for Your Law Firm
If you own a law firm and are looking for SEO consultants, this article will give you a broad overview of SEO strategy and implementation. To make it an easy read we have outlined ten points including advice on search engine optimization (SEO), blogging and reputation management to squash or mute those negative reviews.
Will the Lighthouse accessibility audit tool help make the web more accessible?
Google has a history of rewarding those who use its products. Most noteworthy Google has publicly recognized that performance is a ranking factor. This change has given a push to mobile-friendly sites and those that have a fast download speed. Hence web designers that use Google’s PageSpeed Insights and Mobile Friendly Tests can improve a website’s rank in search results. Maybe we will see the same happening with the accessibility audit tool. Read this article to learn why.
Should I create more than one Facebook page?
Many business owners ask if it makes sense to create more than one page on Facebook. You’d think that once you are done creating a Facebook page, you can get to the business of social media marketing. Well, yes and no. Depending on your business and background, you may want to consider creating another page. Read and learn why.
SEO Secret of the day: Accessibility in web design can help SEO
This article makes a strong business case for accessibility in web design. In fact, it is becoming one of our favorite SEO strategies. Read on and learn why!
Build an audience of followers with free Facebook page likes
Follow these techniques and get free Facebook page likes and followers. Once you’ve created a page on Facebook, the next logical step is to get free Facebook page likes and grow a following. Generally speaking, the more people that follow or like you on Facebook, the more exposure your business will get. After all, if […]
Learn how to go viral on Facebook by posting sharable content
If you want to go viral on Facebook, you have come to the right place. First of all, if you’re going to get any return on your investment posting, shareable content must be a big part of your marketing strategy. The benefits of shareable content should be easy to see. By motivating your Facebook followers […]
NY Times Study: The Psychology of Sharing, Why do People Share Online
This NY Times study “The Psychology of Sharing, Why do People Share Online,” was published in 2011. It was online through 2016. Websites and blogs still cite this publication as a reference for why people share online. Broken are hundreds of links to the report. The report’s website was taken down in 2016. Hence it created an undesirable impact […]
Is guest blogging dead or alive? SEO benefits, backlinks, Google PageRank and More!
Guest blogging is one of the best investments you can make towards promoting your online business. But why invest time, money, and effort into coming up with quality content for another person’s blog if you can spend it on your own? The idea of guest blogging may seem counter-intuitive to the way many have been […]
2017’s best LinkedIn tips and marketing strategy
Are you marketing to business owners? If you are, LinkedIn is the best place in the world to reach your target market. With this in mind, we created the following LinkedIn tips to help you with your journey. The days of putting your needs first are long gone (if they were ever there in the […]